PRESS RELEASE

ADVANCING MALAYSIA’S DIGITAL

CREATIVE INDUSTRY TOWARDS AI NATION

2030

KUALA LUMPUR, 30 January 2026 - Malaysia’s digital

creative industry continues to record strong economic

contributions while elevating Malaysian-made content and

talent on the global stage. This reflects years of strategic

development in high growth segments of digital content,

particularly in animation and digital games, driven by longterm

government commitment and strong industry

leadership.

To date, Malaysia’s digital creative industry has

generated RM92.5 billion in revenue and RM12.1

billion in exports, created over 11,000 high-value jobs

and attracted RM85.7 billion in investments.

“Malaysia’s digital creative industry is a testament to the

strength of our national vision and the power of local

talent. From animation and games to emerging creative

technologies, Malaysians continue to prove that our

creativity stands at the forefront of global creative

excellence,” said YB Gobind Singh Deo, Minister of

Digital.

Led by the Ministry of Digital and anchored by the

Malaysia Digital Economy Corporation (MDEC), this sector

drives strong policy alignment, activates industry

programmes, ensures world-class infrastructure, and

possesses deep talent pipeline. Malaysia has become a

trusted base for global studios and publishers seeking

access to ASEAN’s fast-growing consumer markets.

Malaysia’s animation sector has expanded rapidly,

attracting international studios and co-production partners

to the country. Collaborations with major global players

have strengthened local talent pipelines, enhanced

production capabilities, and accelerated the development

of original IPs.

Today, Malaysia’s animation ecosystem stands stronger

than ever. Iconic homegrown IPs such as Upin & Ipin,

Didi & Friends, Ejen Ali, and Mechamato – created and

driven by Malaysian talent - have risen to regional and

global prominence.

Recently, Papa Zola the Movie emerged as the highestgrossing

Malaysian animated film of all time, drawing

approximately 4 million viewers and generating over RM60

million in box-office revenue across Malaysia and Brunei.

Alongside animation, Malaysia’s digital games is a vibrant

and fast-expanding industry powered by homegrown

studios that have become household names across the

region. Malaysian creators and developers are

contributing to both independent titles and major, largescale

productions, including AAA (Triple-A) games. These

are driven by studios such as 7th Beat Games, Passion

Republic Games, and Kurechii Studios - all of which

have been supported through the government’s Digital

Content grants, international showcases, and industry

development programmes.

Malaysia’s growing reputation as a trusted creative digital

hub is reinforced by a series of major international

investments. One of the most significant milestones is

Sony’s decision to establish its first-ever expansion

outside Japan in Malaysia, a clear endorsement of the

nation’s talent pipeline, production capability, and digital

infrastructure.

Celebrating its 30th anniversary this year MDEC has played

a central role in building, nurturing, and advancing the

animation sector over many years. To ensure continued

growth and long-term competitiveness, the Digital

Creative Ecosystem (DICE) Roadmap 2026 - 2030 is

currently being finalised and will be announced very soon.

The digital creative industry remains a vital pillar of

Malaysia’s innovation landscape, driving economic impact,

job creation, and global cultural influence, while

showcasing Malaysian talent, identity, and creativity on the

world stage.

– END –

Issued by:

The Office of the Minister of Digital